How to “wow” and make an impact



  1. (interj.) an exclamation of surprise, wonder, pleasure, or the like
  2. (v.) to gain an enthusiastic response from; thrill

When was the last time you said, “wow?” I don’t mean when you ate the best popsicle of your life or scored the coolest shirt on sale. I mean the ultimate birthday surprise-Grand Canyon wonder-newborn baby-Disney World-kind-of -“wow.” When was the last time you exclaimed a “wow,” not just out of your mouth but also from the depths of your being? Maybe it was when you stood at the top of a world wonder with a loved one watching the sunrise, or maybe it was simply watching the sunset as you drove home from a mundane Tuesday at the office. It doesn’t necessarily matter when, where, who, or how, right? Because it’s not really the thing that impacts you, it’s the moment that surrounds it.

What if, as entrepreneurs, leaders, and creatives, we were less concerned with how lavish our idea, product, or event was, and instead focused on the experience that encompasses it? After all, as Steven Carse, Co-Founder of King of Pops, shared during Plywood’s Black Box Session, “people like a product, and people love to be a part of something.”

Plywood People is a non-profit in Atlanta that leads a community of start-ups doing good. They provide entrepreneurs, creatives, and leaders with content, curriculum, and community as they launch and sustain. One way they do that is through Black Box Sessions: unplugged, intimate gatherings to learn from experts on a specific subject. read more…

Office tours—stepping beyond the norm


Stepping into the home office of Elevate Live Events in Norcross, Georgia is an experience unlike other offices. We like it that way.

Our culture is open, honest, fun, and transformative so it only makes sense to ensure the same with our office tour. When guests come to the office for meetings, VR Workshops, or just to say hi, we always love to show them around the home of Elevate. We are proud of the space because it is more than decorations and offices; our office space shares the Elevate story. read more…

Elevate + Launch Youniversity

Elevate Founder Billy Boughey shares leadership insights on Launch Youniversity


Earlier this month, Elevate Founder and President Billy Boughey was invited to be the guest speaker for a podcast on Launch Youniversity, a place where mentors to the next generation of professional leaders share insights on business, leadership, and entrepreneurial best practices. Featured on their podcast with marketing mastermind and Gwinnett Church Pastor Jeff Henderson, Billy had the opportunity to speak on “dreaming big” and share lessons learned around leading a business.

read more…

6 tips for creating audience engagement

Whether you’re a professional event host, business leader, human resource manager, or event planner, understanding how to create engagement with your team members and guests is a necessity in today’s world.

From large events to small meetings, crowd engagement helps people focus on the purpose of the gathering. Every event and meeting has the goal of sharing a unique message. Understanding how to create and maintain engagement will help your attendees achieve that goal and walk away with a full understanding of your content and messaging.

So, how do you use your role as an event or meeting host to create and maintain the appropriate level of audience engagement? read more…

Why fully committing to your event matters

The following blog is written by Brittyn Moellering, Elevate Creative Writer and Senior at Auburn University. 

Elevate + Auburn

A few weeks ago, Elevate had the opportunity to host an event at Auburn University. The event, Emerge Auburn, was unlike any other the Elevate team has had the privilege of being a part of. This event was loaded with energy, encouragement, and passion. The purpose of this event was to kick off a new student organization striving to create a successive leadership journey. It was a Sunday night on the plains in sweet home Auburn, Alabama. The old Beard–Eaves–Memorial Coliseum was filled with hundreds of freshman that were eagerly awaiting to hear from speakers such as the University’s President Steven Leath, SGA President Jacqueline Keck, Head Baseball Coach Butch Thompson, and celebrity comedian Jeff Foxworthy (pictured below). Each speaker had the chance to give leadership tips and advice on how to optimize their time as students at Auburn University.

read more…

The ’25 ft. Rule’

There is a lot that goes into a host being able to connect with their audience. From being able to effectively read a crowd and tell the right joke or story, to understanding the demographic of your audience and knowing when to pull the plug on a game or activity that isn’t connecting, being a host or emcee takes work, calculated preparation, and a lot of people skills.

That’s why we remind our hosts all the time…

Who you are off the mic is more important than who you are on the mic.

read more…

Not your grandma’s kind of hosting…

Event hosting best practices

When we think of hosting, we sometimes think of grandma’s sweet tea and endless pie. If we’re honest, no one can quite touch her talent for hospitality. She’s the best at bringing guests into her home and creating a welcoming environment.

Not your grandma’s kind of hosting…

At Elevate, when we talk about hosting, we’re not quite talking about granny’s homemade treats. We fully believe hosts are more than a welcome committee, and with the right training, can actually become Experience Leaders.  read more…

Dear future interns

2017 Summer Elevate Interns: Brittyn Moellering, Anna-Murphy Martin, Ben Arduino

Dear future Elevate Interns,

As I come to the end of my time spent with Elevate this summer, I can’t help but get fired up when I think about all you are about to experience. Being an Elevate intern will be nothing short of a remarkable few months. I can confidently say the opportunities you are about to receive are opportunities that you will not find at any other company. This internship is going to stretch you, encourage you, teach you, and challenge you in ways that you could never expect. Before you begin this adventure, there are a few things you should know… read more…

Home at The Battery

The following blog is written by Jake Dudley, Elevate Experience Leader and Braves fanatic.

I’ve grown up a Braves fan.

I chopped hard as an 8-year old during the 1995 World Series. I can tell you the exact seat numbers I sat in during the infamous “infield fly” call made during the 2012 Wild Card game against the St. Louis Cardinals. I cried when Bobby Cox retired.

As the famous quote from the movie Moneyball goes: It’s hard not to be romantic about baseball. read more…

The Intern Exchange Program

We believe in the next generation, recognizing young leaders as the future of business and leadership. Our team recently asked what if we were an organization willing to develop young leaders? What would it look like to help young men and women enter the workplace feeling knowledgeable of opportunities, equipped in skillsets, and eager to add value?

Cue The Intern Exchange Program

The Elevate Intern Exchange Program is an innovative approach to developing young leaders. We partner with legacy-minded organizations to provide growth opportunities for career-ready interns. This summer was our first season rolling out this new project and we partnered with our friends at The Big Fake Wedding who helped make this inaugural program a success! read more…